• March 11, 2014
  • By Chuck Jones
  • Comments Off on Chuck’s Roast Prime Cuts
  • in Blog

Chuck’s Roast Prime Cuts

photoWhen I launched Chuck's Roast, I wanted to offer five different coffee roasts that coffee lovers could count on for a great cup of coffee 24/7/365. Rare, Medium, Well-Done, Blackened and Extra Lean do that. If you like one, you know it'll be the same bag to bag.

Now comes my first Prime Cut!

I love micro-roasting. Microlots are coffee beans from small, distinct areas of the world, sometimes down to the farm of one single coffee grower. (Think of the difference between North Carolina apples and an apple you picked on Joe Smith's farm.) As a practitioner of the local food movement (in a non-coffee growing area of the world), it's just cool to think that I can help support a specific micro-area (or grower) by purchasing that coffee and distributing it to other coffee lovers.

That's what Chuck's Roast Prime Cuts are. My first is a very nice Brazil Fazenda do Sertao Catuai. This is a single varietal coffee from Fazendo do Sertao, the farm of Nazareth Dias Pereira. It is located in Carmo de Minas. This is an excellent coffee with classic nutty Brazil roast tone (hazelnut, macadamia) turning more toward cocoa in the medium roast that I've finished it.

From time to time, I plan to have full 12 oz. bags of my Prime Cuts for sale. But not this one. Instead, I'm offering a 2 oz. (10-cup) Ground Chuck's sample for all orders over $20 (while supplies last). Place your order by visiting the Chuck's Roast Coffee Shop. But you'd better hurry. I don't have a lot. (That's why it's called a microlot!)